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March 2002

Using digital rights management to protect data wherever it goes

"The business need of DRM is controlling the distribution of electronic media," says Larry Tunks, CIO of Congressional Quarterly. "We had to make sure the digital format couldn't be passed along to everyone in the world." Last spring, Congressional Quarterly was experiencing chronic problems delivering its CQ Daily Monitor to 3,500 readers on Capitol Hill and within the Washington, D.C., beltway by 7 a.m. each day. Traffic snags and difficulty getting clearance to federal buildings plagued delivery. In response, CQ's IT leadership began investigating online delivery mechanisms that would not only preserve the integrity of the Monitor's print version, but would prevent a digital version from being distributed "willy-nilly." "As this is a high-dollar publication, [illegal distribution] was a huge thing to us, and there is a great incentive to do a lot of pass-along," explains Bob Shew, CQ's director of strategic planning. CQ CIO Larry Tunks stresses that DRM adoption came strictly from a business need to control distribution. "We ...

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